Media Relations – The Pet Intelligence Network™

At The Pet Intelligence Network™, we believe that transparent, timely, and professional communication with the media is essential to advancing our mission: delivering intelligence that pets deserve. Our Media Relations policy outlines how we work with journalists, news outlets, bloggers, podcasters, and other media professionals to ensure accurate and respectful coverage of our work, our research, and the broader pet-care and pet-technology landscape.

Our Commitment to the Media

We recognize the media as a vital partner in spreading awareness about pets, responsible ownership, animal welfare, and technological innovation that improves pet lives. Our commitment is to:

• Provide accurate, verified, and accessible information.
• Offer timely responses to inquiries within reasonable working hours.
• Share insights, research findings, and industry perspectives with transparency.
• Facilitate interviews with subject-matter experts, veterinarians, researchers, and leadership representatives.

Spokespersons

All official comments, statements, or public positions of The Pet Intelligence Network™ are issued exclusively by authorized spokespersons. Depending on the subject matter, these may include:

• Executive Leadership (for strategic and organizational topics).
• Veterinary Experts (for health and wellness information).
• Technology Specialists (for product and innovation updates).
• Communications Team (for general inquiries and press logistics).

Journalists are encouraged not to quote or publish comments from individuals who are not designated spokespersons, as these may not reflect the official position of our organization.

Press Releases and Media Kits

We regularly distribute press releases to provide updates about:

• New initiatives and campaigns.
• Research publications and findings.
• Product launches and technology rollouts.
• Collaborations, partnerships, or community projects.

Official Media Kits are available upon request and typically include our brand guidelines, logos, executive bios, photography, and fact sheets about our programs.

How to Contact Us

Media inquiries can be directed to our Media Relations Department via:

• Email: media@petintelligencenetwork.com

• Press Portal: Accredited media may access our online newsroom for resources and press-ready materials.

We kindly ask journalists to include their name, publication, deadline, and context of the inquiry when reaching out, so we may provide the most relevant response.

Interview Requests

Requests for interviews must be submitted at least five (5) business days in advance. While we accommodate urgent news whenever possible, availability cannot always be guaranteed on short notice. We strive to match interview requests with the most knowledgeable representative for the subject.

Photography, Logos, and Content Usage

Use of our official logos, imagery, or any proprietary content requires prior written permission. Unauthorized use, modification, or misrepresentation of our intellectual property is strictly prohibited. Media outlets are encouraged to use approved assets provided in the official Media Kit.

Corrections and Clarifications

In the event of factual inaccuracies in media coverage, The Pet Intelligence Network™ reserves the right to issue clarifications or request corrections. We expect media outlets to uphold professional standards of journalism, and in return, we pledge accuracy and openness in our communications.

Embargoes and Confidentiality

Certain announcements may be shared under embargo with trusted media partners. Journalists who agree to embargo conditions are expected to honor them strictly. Breach of embargo terms may result in suspension from future pre-release briefings.

Crisis Communications

In times of crisis—whether related to public safety, animal health, or organizational matters—the Media Relations team will be the sole source of verified updates. We prioritize accuracy over speed, and urge all media outlets to rely only on official statements during such situations.